Like many viewers, I often find the Super Bowl commercials as interesting, if not more so, than the actual game. The 2011 Super Bowl’s batch of commercials are an eclectic mix of misandrist (man-hating/bashing) ads, ads that tried to be funny, but were not, trippy visual ads and only a couple cool exceptions to otherwise forgettable spots. Here are some of the worst ads that use men as punchlines/punching bags:
Pepsi Max: Love Hurts
Would the wife have shown remorse if the can had hit her intended target—her husband? What’s the message? It’s okay to assault your boyfriend or husband if he admires an attractive woman? Not okay.
Pepsi Max: Torpedo Cooler
Because it’s also “funny” for a man to get cans of soda whipped at his testicular region. Why did this man get clipped in the groin? Because he ogled a woman and any man who looks upon a woman with lust deserves to be physically hurt and publicly shamed? This doesn’t happen to the female cast members of ABC’s Cougar Town when they salivate over young men who are 20 years their junior. It just adds insult to injury that they have a man harming another man because he looks at a woman lasciviously and makes a cat call.
SafeAuto: Man Gets Kicked in the Testicles Repeatedly
Is this an ad for auto insurance or Jaco Guardian Protective Cups? Now imagine a woman being kicked in the vagina repeatedly throughout a commercial. Would that be funny?
HomeAway: Test Baby
The test baby gave me the creeps. A mother and father are in a simulated hotel room with their kids. Dad, of course, is clueless and can’t control the kids. As a result, he causes his test baby to fly across the room face first into a glass wall. Nice. Mom sets the baby down for one second and dad’s negligence causes the baby harm. What’s the message? All fathers are incompetent?
Doritos: Pug Attack
Okay, the pug is adorable, but the boyfriend/husband is portrayed as a buffoon.
Pepsi Max: First Date
It’s a stereotype, but I think it pretty much sums up female first date agendas, of which men should be aware.
Didn’t think this one was all that funny, but props to Roseanne for “taking it like a man.”
What are your least favorite ads?
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